Hi I'm Nathaniel, a Software Designer - a designer who codes. I create innovative, user-focused digital experiences, blending Design Thinking with practical development and accessibility.
Being a generalist designer works best at a start-up company. Being a specialist works best at a bigger company. Is there more nuance here though? It is easy to get the two confused. For example, a designer applies to a start-up company hoping to build their portfolio when in reality they are pixel pushing for […]
UX Design. Do you care more about technique or ideas? Often you can get lost in the latest hot application and how to use its features and optimising them. You get the latest plugins and use them to create designs, you learn the shortcut keys and start creating reusable components and auto layouts. Soon, design […]
Do you take culture into account when doing User Research? Country culture. Company culture. The user’s culture. The job to be done is very important, but so too are the attitudes and cognitive biases around it. Is the user: – Outgoing or reserved? – Conservative or Reckless? – Confident or Unsure? Does the user have […]
Sadly, it gets put at the bottom of the stack like a 2nd class citizen. Budgets are not there, and many companies don’t understand how important it is to do it and get it right. It needs to be prioritised like any other paid work your team does. Building software, it’s always easier to do […]
Tech comes and goes, here’s a few that have had viciously quick boom and bust cycles: – Bitcoin – Blockchain – NFTs – AI Currently in the AI phase, the hype is wild! But the reality is even better than this. Imagine an application remembering what you did last time and then helping you do […]