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Design Thinking UX Design UX Research

Use a real photo for a persona

A real photo provides a stronger sense of authenticity, making the persona feel more like a real person. People relate more easily to real faces, enhancing empathy and engagement.

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Design Thinking UX Design UX Research

A focused light starts a fire

A focused approach using UX Design can ignite ideas, plans, and execution of brilliant user experiences.

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UX Design UX Research

Perspective equals motivation for users

The perspective motivation cycle is part of what we try to understand as UX Designers doing user research and designing with empathy.

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UX Design UX Research

What ChatGPT Says About Me

I asked ChatGPT, “based on the prompts I’ve given you, can you summarise who I am as a professional and as a person?”

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UX Research

User Research – stop guessing and start knowing

This is why we do user research! To find out what’s really happening. It’s one of the best ways to stop guessing and start knowing.