Detach your worth from the outcome. It helps keep you grounded, and shields you from waves of self doubt.


Detach your worth from the outcome. It helps keep you grounded, and shields you from waves of self doubt.

Your life is a collection of stories (memories) that chisel and shape you into who you are. How do you use stories in your design work?

What is the “Moat” concept? Warren Buffet came up with the “moat” concept to describe how a business can protect itself from its competition. How imposing the moat is, the harder it is for competitors to take over the business (or in this case, a castle).

User research is the cornerstone upon which UX design is built. Try applying the technique of Cross Docking to your UX research process.

I love discovering new techniques for uncovering insights. Hat tip to a coworker who showed me a cool technique called Event Storming.